(Bringing the theatre to Indian Homes)
Cine Channel launched in October 1998 is an exclusive movie based entertainment channel, which is broadcast through Hathway's Cable network.
Cine Channel recorded a meteoric 100% growth in its first year of inception. Today it reaches over 6.63 million households in 54 cities across India .
The Television Audience Meter (TAM), a rating provided by A.C. Neilsen (the world's leading market research agency), has seconded this unprecedented increase in viewership.
Cine Channel's 17-hours of everyday programming time includes Hindi and English movies from a collection of more than 1000 films in its library. There are a host of other film-based programmes focusing on Hollywood movies, latest Hindi blockbusters and not to mention the latest Hindi film songs.
The Channel reaches urban Indian homes in a cost-effective medium offering advertisers a platform to reach an entire gamut of audiences. Industry bigwigs like HLL, Procter & Gamble, Marico, Cadbury's, Coke, Bombay Dyeing are part of Cine Channel's clientele. We take it as a compliment to the channel's increasing popularity.
Click here for the cine channel schedule.